Discover Scotland Tours
Tours and Brand Promotion
Client: Discover Scotland Tours
Details: Using social media content strategy to boost engagement and to target specific audience to increase sales.
BUILDING THE BRAND WITH GREAT VIDEO
It’s true- Scotland looks amazing on camera! This project allowed our team to really get to the heart of Scotland and to showcase everything it has to offer visitors from around the world as well as closer to home!
Over the course of the past 5 years, we have partnered with Discover Scotland to bring this to life- with creative video but also with smart campaigning, analytics and audience insights.
We love making great video, but we love making it work more! Building incredible archive imagery and footage has allowed us to develop content that takes the brand further- with cost-effective video campaigns and ongoing original content that has kept their audience engaged and entertained.
It is worth checking out the Discover Scotland Tours facebook page to see some of the high-impact video and campaigning we have delivered.